Recent Publications By Year

Publications by Authors

9dbb367586b9cf2bed1c1e6804be7e63

Contact Us

The Department of Environmental Economics and Management

The Robert H. Smith Faculty
of Agriculture, Food and Environment
The Hebrew University of Jerusalem

PO Box 12, Rehovot 76100
Fax: 08-9466267

Department Head:
Prof. Ayal Kimhi, Tel: 08-9489376

Head of the teaching program:

Dr. Iddo Kan, Tel: 08-9489233

Secretary: 
Miri Arazi, Tel: 08-9489230

Advertising Influences Food Choices of University Students With ADHD

Citation:

Shirley Hershko, ; Cortese, S. ; Ert, E. ; Anna Aronis, ; Adina Maeir, ; Yehuda Pollak,. Advertising Influences Food Choices of University Students With ADHD. Journal of Attention Disorders Forthcoming.

Abstract:

Objective: Previous research in adults with ADHD showed high rates of obesity and unhealthy food choices. There is evidence that contextual cues, for example, advertisements, influence food choices. This study assessed the sensitivity of university students with ADHD to advertised food. Method: University students (N = 457) with and without ADHD participated in a cafeteria field experiment. Food choices were examined in periods of advertising either healthy or unhealthy sandwiches. Results: Students with ADHD (a) chose less healthy food items, (b) were more influenced by advertising, (c) showed the same overall healthy food choices as controls when exposed to healthy advertising. Conclusion: Students with ADHD chose unhealthier foods at the cafeteria but were also more influenced by advertising. Healthy food advertisements raised their healthy food choices. As this population has strong association with unhealthy dietary patterns, it is important to investigate the influence of food cues on their eating habits.

Notes:

PMID: 31789067

Publisher's Version

Last updated on 06/18/2020